If no meal is complete without dessert, you’ll be thrilled to hear that Brunch & Cake will be coming to Saudi Arabia, as branches will be opening in Riyadh’s Diriyah Gate and Diplomatic Quarters.
The brand may have been born in Spain, but it’s also loved in the neighbouring UAE. Amjad Barakat, the global restaurant CEO and director of business development at Innovision Holding, says, “Brunch & Cake Dubai became such a landmark in the region. We have faith in the Brunch & Cake brand to achieve exponential success on a global level.”
Barakat explains: “We are going to build our biggest global standalone venue in Riyadh. It is the perfect market to launch a massive space in. We are planning a Riyadh Brunch & Cake on a 10,000 square foot area in Riyadh’s Diplomatic Quarters. But before that, we are opening a 4,000 square foot venue in Diriyah Gate Saudi’s latest F&B giga project.”
Barakat adds, “Our plan for Brunch & Cake Saudi Arabia is to open exactly six outlets. Not more than that. We will ensure they are big in size and we will put them in very strategic locations. Our biggest one will be located at Riyadh’s Diplomatic Quarters.”
Currently operating 10 outlets, Brunch & Cake is expected to reach a total of 15 by end of next year. The Riyadh location is set to open its doors in September 2022 with more to follow across the country.
Read more about the opening in our sister title, Caterer Middle East.